Photo planning

Don't have brand imagery for your site? Or looking to improve your current image library? We've got you.

A website can only look as good as the imagery that supports it. Lucky for you, we geek out on finding and creating gorgeous imagery.

Whether you need to define the look and feel of your imagery, plan a photo shoot for your website, or just need some stock images to fill a few holes, careful art direction and planning is key in making sure you show up to the world with a unified, cohesive look and feel. We love helping lifestyle brands bring their products and stories to life, and look forward to to co-creating with you.

Photo planning

in a nutshell

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Our process

What does working with us look like?






all of our sites are:

Easy to update and manage / Beautifully responsive / Crafted to convert / Intentionally designed / Powered by Shopify

What's included

Mood board

Not sure how your photography should look? We will compile a visual mood board for you, made with sample imagery meant to convey a visual direction for photography. This document serves as a guidepost for photographers and internal team members to be able to drive a consistent, aligned, on-brand look and feel for your brand.

Mood boards can be created for:
• lifestyle imagery
• basic e-commerce studio product imagery
• hero studio product imagery

Shot list generation

Get the biggest bang for your photoshoot buck with a targeted shot list, curated for your specific website or brand needs. This document is a great companion to the mood boards, helps to ensure that all needs are considered before heading into a photoshoot, and sets your photoshoot up to yield useful, intentional assets for your brand.

Stock photo/video sourcing

Not ready for a photo shoot, but don't quite have the assets that you need? We can help with that. During the course of our website build, we'll identify photographic or videographic needs that can't currently be met with existing brand photography, and source alternate assets for use from free or paid stock sites.

90min kickoff call

To get your project started, we'll hop on the phone to get to know you and your brand a little bit, as well as learn about your business and the needs of your website project. We'll hear your goals, likes and dislikes, and gather any other information we'll need to complete your build. We'll also be sure to leave time for you to ask us any questions you might have!

Style tiles

As part of the initial design process, we'll create a "style tile" for your site so that we can align on general look, feel, and vibe before we move forward with actual page designs.

Up to 15 pages

This package has room to support all the needs of an e-commerce-based site, with the added flexibility of two landing pages to fully tell the story of your brand and your product offering. Our e-commerce websites include the following pages:

Category page (up to 2 template types)
 Product detail page (up to 2 template types)
 Cart, Checkout and Account
 Blog landing page and detail page
Additional landing pages (x2)

(All packages come with a Privacy Policy page, Terms and Conditions page, and 404 page included).

Up to 5 app integrations

During this project we'll connect your site to up to five third-party services. These apps add a layer of content and functionality to your Shopify site that takes the customer experience to the next level. We'll work with you to define which integrations are best suited to your build, and help you to get them implemented.

Typically, integrations fall into the following buckets:

- Product Content & Filtering Enhancements
- Shipping Tools
- Customer Reviews Platform
- Email Service Providers
- Social Media Feeds (Instagram, Facebook, Pinterest, and more)
- Analytics & Tracking

Related work

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Reach out

Get the e-commerce site you've been dreaming of, and stop letting your website hold your business back.
Let's make something together
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